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Rob LaFave

4x founder

Rob LaFave

Co-Founder & CEO at Second (YC S21)

Co-founderFloat logoFloat· Summer 2021🇺🇸 Honolulu, Hawaii, United States
in LinkedIn𝕏 @roblafave
2026Co-founder· Second
Founder · since 2008
Company
Second
Role
Co-Founder & CEO
current
Stage
—
no public source
Raised
—
no public source
Based
Hawaii, United States
current
Founder / co-founder — the company's markEmployee / research role
Source: LinkedIn work history
Profile coverage5 of 7 · missing posts, contact
Float logo
Float

Supply chain finance for consumer brands

Summer 2021

Experience

Career

  • Second logo

    Second

    Co-founder

    Co-Founder & CEO · Hawaii, United States · 2026 – Present

    2026
  • Float (YC S21) logo

    Float (YC S21)

    Co-founder

    Co-Founder & CEO · Honolulu, Hawaii, United States · 2021 – 2025

    2021
  • Forage, Inc. logo

    Forage, Inc.

    Co-founder

    Co-Founder & CEO · San Francisco Bay Area · 2013 – 2016

    2013
  • Foodzie logo

    Foodzie

    Co-founder

    Co-Founder & CEO · San Francisco Bay Area · 2008 – 2012

    2008

Bio

Rob is a technologist, entrepreneur, investor, and urban farmer. He also founded and sold one of Fast Company's Most Innovative Food Companies, Foodzie.com — an online marketplace for artisan foodcrafters. Rob has been named an Inc Magazine Top 30 Under 30 Entrepreneur, BusinessWeek's Best Young Tech Entrepreneur, and Food & Wine Magazine's 40 Big Food Thinkers Under 40.