Irena Pereira

Founder of Unleashed Games & Infinite Realms | Games, Usability, GTM, IP Licensing

Founder

Unleashed Games· Speedrun 001 Greater Boston

in LinkedIn

2025CEO· Infinite Realms

Founder · since 2022

Company

Infinite Realms

Role

CEO

current

Stage

—

no public source

Raised

—

no public source

Based

—

Founder / co-founder — the company's markEmployee / research role

Source: LinkedIn work history

Profile coverage5 of 7 · missing posts, contact

Unleashed Games

Making Games that Bring People Together

Speedrun 001

Experience

Career

Infinite Realms
CEO · 2025 – Present
2025
Unleashed Games
Founder
CEO - Creative Director & Founder · Providence, RI · 2022 – Present
2022
New England Institute of Technology
Adjunct Professor · East Greenwich, Rhode Island, United States · 2024 – Present
2024
Digital Experiments
Lead Consultant · Providence, RI · 2012 – 2025
2012
UX is Fine!
UX Director · 2021 – 2022
2021
Scopely
Lead User Experience Designer · Remote · 2020 – 2021
2020
Kessel Run
Product Designer · Boston, Massachusetts · 2019 – 2020
2019
Cognitive Code - SILVIA - A.I. NLP Conversational Technology - SILVIA Developers Platform
Executive Creative Director · Remote · 2017 – 2018
2017
DuoFun Studios
Creative Director · Remote · 2016 – 2017
2016
WB Games Boston
Senior UX Designer · Needham, MA · 2014 – 2015
2014
38 Studios
Lead User Interface Designer · Providence, RI · 2008 – 2012
2008
Blizzard Entertainment
User Interface Designer · Irvine, CA · 2006 – 2008
2006
Experian
Interaction Designer · Santa Monica, CA · 2005 – 2006
2005
Move, Inc
User Interface Designer · Westlake Village, California, United States · 2002 – 2005
2002
Artifact Entertainment
User Interface Designer · Mesa, Arizona, United States · 2001 – 2002
2001
Sony Online Entertainment
Manager of Operations, Web · San Diego, California, United States · 2000
2000
Hollywood Stock Exchange
Web Development Team Lead · Santa Monica, California, United States · 1999 – 2000
1999
Bang! Productions
Web Developer · West Hollywood, California, United States · 1997 – 1998
1997

Bio

Irena Pereira is a 25-year veteran of the game industry, known for her expertise in emergent gameplay, data-validated design, and AI-driven storytelling. As the founder of Unleashed Games, she is pioneering new ways to foster deep social connections in gaming through Haven: Forge Friendships to Save the World. With a background spanning AAA studios, indie innovation, and live-service development, Irena has a proven track record of delivering groundbreaking experiences that blend narrative depth with cutting-edge technology. Her passion for creating meaningful player interactions has driven her to explore new frontiers in procedural storytelling and multiplayer world-building, culminating in the vision behind Haven—a game where relationships are the key to saving the world. Beyond game development, Irena is a thought leader in interactive entertainment, content innovation, and AI-driven experiences, continuously pushing the boundaries of what’s possible in player-driven storytelling.