3x founder

Andrew Friday

Working on cool stuff, stay tuned for updates!

Co-founder

2026Product Director· Gray Swan

Founder · since 2013

Company

Gray Swan

Role

Product Director

current

Stage

—

no public source

Raised

—

no public source

Based

—

Founder / co-founder — the company's markEmployee / research role

Profile coverage5 of 7 · missing posts, contact

Incite Interactive

Makers of AuraVale, an agentic life simulation where your words shape your story.

Experience

Career

Gray Swan
Product Director · 2026 – Present
2026
Syzygy Game Dev
Owner · San Francisco Bay Area · 2023 – Present
2023
Incite Interactive
Co-founder
Co-founder, CEO · San Francisco Bay Area · 2023 – 2025
2023
Knock Knock
Co-founder
Co-Founder, CEO · San Francisco Bay Area · 2018 – 2022
2018
Zynga
Senior Product Manager · San Francisco Bay Area · 2016 – 2018
2016
Glu Mobile
Product Manager · San Francisco Bay Area · 2015 – 2016
2015
revSquared Studios
Co-founder
Product Manager & Co-founder · Beijing, China · 2013 – 2016
2013
SmarTots
Consulting Product Manager · Beijing, China · 2014
2014
Roam & Wander
Product Marketing Manager · 2014
2014
Happy Elements
Product Manager -- Interaction Designer · Beijing · 2012 – 2013
2012
Whats Up China
Multimedia Producer · Beijing, China · 2010 – 2012
2010
Oranjudio
Intern Recording Engineer · Columbus, Ohio Area · 2008 – 2009
2008
A Solid Gold Sound
DeeJay · 2007 – 2008
2007
Davis Ross Investment Advisors
Intern Analyst · 2005 – 2007
2005

Manifesting upside in the video gaming industry since 2009. Currently building AuraVale, an agentic life simulation.