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John Cheng

2x founder

John Cheng

Applying lessons learned from mobile games to ecommerce | Founder x 2 | Angel Investor

Co-founderPlayAbly logoPlayAbly· Summer 2019Portland, Oregon Metropolitan Area
2024Advisor· PlayAbly
Founder · since 2009
Company
PlayAbly
Role
Advisor
current
Stage
—
no public source
Raised
—
no public source
Based
—
Founder / co-founder — the company's markEmployee / research role
Source: LinkedIn work history
Profile coverage5 of 7 · missing posts, contact
PlayAbly logo
PlayAbly

We build games to help brands engage, convert, and retain customers

Summer 2019

Experience

Career

  • PlayAbly logo

    PlayAbly

    Advisor · 2024 – Present

    2024
  • Various Businesses

    Angel Investor · 2010 – Present

    2010
  • Baotris

    Co-founder

    Co-founder & CEO · 2019 – 2026

    2019
  • Unity Technologies logo

    Unity Technologies

    GM, Unity Data Products · 2014 – 2018

    2014
  • Playnomics (Acquired by Unity Technologies) logo

    Playnomics (Acquired by Unity Technologies)

    Co-founder

    Co-Founder / Chief Product Officer · 2009 – 2014

    2009
  • Credit Suisse logo

    Credit Suisse

    Vice President · 2007 – 2009

    2007
  • Banc of America Securities logo

    Banc of America Securities

    Vice President · 2003 – 2007

    2003
  • Rutberg & Company logo

    Rutberg & Company

    Associate · 2002 – 2003

    2002
  • Broadview

    Analyst · 1998 – 2000

    1998
  • Tucker Alan

    Consultant · 1996 – 1998

    1996

Bio

John Cheng is the Founder and CEO of PlayAbly, a gamification platform transforming how brands engage and build loyalty with their customers. With a strong foundation in gaming, John co-founded Playnomics, an AI-driven platform designed to predict player behavior. Following its acquisition by Unity Technologies, John joined Unity's executive team to lead Unity Analytics, providing data and machine learning solutions to over 20,000 game developers and reaching more than a billion players